Princess Goes Adds Vintage Tank Top To Merch Drop
Just in time for summer, the group’s fan-favorite apparel expands with a fresh sleeveless.
Reshmi Das has over four years of experience as a content writer, covering parenting and films. She writes for Hollywoodjunction and Momjunction. Her interest in journaling and writing made this biotechnology postgraduate to take up content as her full-time profession.
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Fans Respond, Tank Top Added
Princess Goes, the buzzy indie outfit known for blending electro-pop flair with art-rock sensibilities, has expanded its limited-edition merch lineup to include a sleeveless option. The change comes after a wave of fan requests following last week’s vintage drop. In a post on @princessgoesofficial, the band captioned: “💙because so many of u asked we added in a tank top. thanks to all who hit our store last week!💙pls see link in bio for vintage merch drop💙luvvv uuu🦋.”
Visuals shared alongside the announcement show a royal-blue tank top emblazoned with the group’s butterfly-museum logo, styled against a neutral background. The design carries forward the retro aesthetic first teased in the band’s original merchandise run, marrying nostalgic graphics with a modern fit.
Anniversary Throwback Merch
This latest addition builds on a celebratory mood that dates back to May, when Princess Goes marked two key milestones. As drummer Michael Cera noted in an earlier Instagram post, the trio surpassed seven years together while commemorating the fifth anniversary of their debut EP, Princess Goes to the Butterfly Museum. At the time, they released a special line labeled “vintage merch drop,” complete with tees, hoodies, and collectible LPs and CDs.
An April 2023 update previewed that anniversary collection:
“It’s hard to believe we’ve been a band for 7ish years, releasing our self-titled debut EP, Princess Goes to the Butterfly Museum, exactly 5 years ago. We wanted to mark this anniversary with a vintage line of merch,” the band wrote.
That throwback merchandise sold out swiftly, prompting the “ALERT” post on launch day and a rapid sell-through of tees by midday. Fans who missed out on the original drop can now scoop the tank top before inventory runs dry.
Looking Ahead: Third Album Underway
Beyond merch, Princess Goes has been in the studio tracking their third full-length record. Frontwoman†Caroline Polachek teased the upcoming project in a July interview, hinting at “fractured rhythms and lush synth arrangements” that push the group’s sonic boundaries. While the band has yet to announce a release date, they’ve promised a lead single later this year.
The new apparel tie-in arrives at a strategic moment: solidifying fan engagement ahead of the next chapter and fueling excitement around fresh music. Merchandise drops have become a hallmark of Princess Goes’ direct-to-fan strategy, bridging creative bursts in the studio with community-driven moments online.
How To Get Yours
The tank top is available now through the band’s official store on Rock World Merch. Prices start at $35, with limited sizes and a strict one-per-customer policy to ensure broad access. Shipping options include domestic expedited and international standard.
To purchase, head to the link in @princessgoesofficial’s bio or visit rockworldmerch.com/collections/princess-goes. The store also stocks restocked copies of their first LP, Thanks For Coming, ensuring that new fans can dive into the full discography.
Whether you’re gearing up for festival season or simply looking to refresh your summer wardrobe, Princess Goes’ new tank top offers a stylish nod to the band’s origins and a preview of what’s next. Snag yours before this limited run flies off the virtual shelves.
Princess Goes continues to merge artful music with fan-centered experiences, and this latest merch update underlines just how engaged their community remains as they head into a new creative phase.
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