JD McCrary to Premiere ‘Lullaby’ Video on YouTube Tomorrow
Singer-actor invites fans at 9:00 AM PT to catch his heartfelt new exclusive visual drop!!
Image: Instagram
JD McCrary has fired up his social channels with news that the official “Lullaby” music video is dropping tomorrow on YouTube at 9:00 AM PT. The young actor-singer shared the announcement in an Instagram post (handle @jdmccrary), writing how the past four months—since the song’s Valentine’s Day debut—have been “some of the best of my life.” Fans will finally see the visual adaptation of the track that’s already made waves online.
New Video Set For Release
In the post dated February 13, McCrary teased the clip, tagging his collaborators and promising his fans an event. “I can’t believe this video is dropping tomorrow—I can’t wait for you to see it !!!” he wrote, before adding “ON MY YOUTUBE TM @ 9:00 AM PT. ✊🏾😼 LetsGooooo @paradise_wav @maseorefuerzo.” Those tags point to producer Paradise Wav and director Maseo Refuerzo, both of whom worked closely to translate McCrary’s vision into a fully formed video.
According to the caption, “Lullaby” first arrived on Valentine’s Day this year. The timing tied perfectly into the song’s romantic themes and quickly caught listeners’ attention on streaming platforms. Now, with the video on the way, McCrary aims to give the track another boost—this time with a visual storyline that he’s been teasing on social media.
Valentine’s Day Launch And Fan Reaction
“Lullaby” was McCrary’s first original single of 2024, following his 2020 EP “Shine.” The upbeat R&B tune, complete with a sleek bassline and McCrary’s smooth vocals, landed just in time for Valentine’s Day and capitalized on the holiday’s spotlight. Within days, the song climbed charts, with McCrary celebrating on Instagram that he’d held a top position internationally for six days in a row.
His early March post read: “Shoutout my international fam!!! We #1 for 6 days in a row!!!” That traction reflected the support he’s built since his roles in blockbuster projects like Disney’s live-action ‘The Lion King’ and his turn on FX’s ‘Atlanta.’ Fans have praised his ability to juggle acting and a burgeoning music career without missing a beat.
Behind-the-scenes Teasers
Long before this week’s big announcement, McCrary was already hinting at the forthcoming video. In a midweek post, he shared a snapshot of the set with the caption: “Friday magic ☀️✌🏾 I swear we comin’ wit the lullaby video ASAP!!!!! #explorepage #JayDon.” That shot showed the young artist adjusting his wardrobe between takes, wearing a stylish streetwear ensemble that blends retro and modern sensibilities.
Another image featured McCrary on a soundstage surrounded by neon lights; the ambiance suggested a narrative-driven clip rather than a simple performance video. The Instagram grid images capture close-ups of McCrary in different settings—an intimate lounge scene, a rooftop at dusk—and each frame hints at moments from the final edit.
Collaboration has been central to the project. Producer Paradise Wav has previously crossed paths with McCrary in studio sessions, while director Maseo Refuerzo is known for crafting visually arresting spots for emerging artists. Their combined expertise promises a high-energy clip that complements the song’s rhythmic grooves.
Live Performances And Support
Before “Lullaby” hit streaming, McCrary tested the waters live during January’s BET Weekend events. He took to the stage at RNB Forever’s showcase, hyping the crowd with early snippets and telling fans via Instagram: “Shoutout the @rnbonly fam for having me come thru & perform Lullaby. We workin on the video riteeeee nowwwww!!!!!!” These appearances have fuelled anticipation and given him real-time feedback on his evolving artistry.
Looking Ahead
Fans will only have to wait until 9:00 AM PT to see the full video. McCrary’s Instagram bio links straight to the YouTube release, ensuring seamless access. Viewers can expect the final clip to weave together the imagery teased in screenshots, along with choreography and narrative beats that reflect the song’s theme of closeness and care.
As one of Hollywood’s youngest multi-hyphenates, McCrary continues to expand his creative footprint. Earlier this year, he wrapped promotional duties for his feature film ‘A Journal for Jordan,’ and he’s slated to star in upcoming projects while balancing music. With “Lullaby,” he solidifies his standing as a rising force in contemporary R&B.
The countdown is on. Tomorrow morning, at precisely 9:00 AM PT, fans will get a first look at the “Lullaby” video, rounding out a four-month journey from song release to visual premiere. Those who’ve followed his updates won’t be disappointed—the final piece aims to deliver both heart and high production value.
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