The Better Sister Debuts with Blood-Stained Carpet at MoMA

Prime Video’s thriller flipped norm with a gory gala headlined by Gabriel Sloyer in NYC!!!

By Ratika Pai Ratika Pai linkedin_icon

New York Art Twist For A Tv Premiere

The Museum of Modern Art in Midtown Manhattan traded its usual film retrospective vibe for something decidedly more visceral when Amazon Prime Video hosted its launch event for the eagerly anticipated series The Better Sister. Instead of a standard red carpet, guests walked a stark white floor splattered with crimson, evoking the show’s dark twists and family intrigue. MoMA’s iconic skylight atrium provided a striking backdrop for cameras and candid shots alike. The decision to stage the event in one of the city’s most prestigious cultural institutions underscores a growing trend of merging high art with mainstream entertainment.

A Blood-stained Welcome

Actor Gabriel Sloyer, known online as @gabrielsloyerceron, shared his excitement on Instagram: “The Better Sister blood stained carpet premiere at MoMA in NYC. Celebrating the amazing cast and crew, coming to @primevideo May 29th.” Photographs from the evening show Sloyer flanked by abstract light installations and archival art pieces, his smart-casual suit taking on extra drama against the horror-inspired flooring. Other attendees included a mix of emerging talents and industry veterans, all buzzing about the series’ blend of suspense and sibling rivalry.

Gabriel Sloyer’s Redefining Moment

A New York native, Sloyer first captured attention as the voice of Javier Escuella in Rockstar Games’ Red Dead Redemption II (2018), later appearing in Power (2014), Inventing Anna (2022) and Netflix’s Griselda (2024). With The Better Sister, he steps into a fresh television landscape. In an earlier Instagram announcement, he wrote, “Honored to be part of #TheBetterSister, a new original series, streaming May 29 on Prime Video.” The mystery surrounding his character has fans speculating whether he plays a pivotal friend, foe or an unexpected relative.

From Gaming Icon To Streaming Star

Long before MoMA lights glinted off his suit, Sloyer was a familiar face at gaming conventions. In 2023, he appeared at the National Gaming Expo in Tampa, offering a panel on voice acting and motion capture. That crossover appeal—bridging video games and screen drama—positions him uniquely for projects that demand both physicality and nuanced performance. Casting directors clearly took note when he was invited to join this star-studded team.

Meet The Minds Behind The Scenes

The Better Sister unites several Hollywood heavyweights. Jessica Biel and Elizabeth Banks serve as executive producers, lending star power and creative oversight. Olivia Milch, creator and showrunner, brings a script that insiders describe as “taut and twisty,” while Regina Corrado steps in as lead writer. Director Craig Gillespie, whose credits include I, Tonya and Cruella, guided the pilot’s sleek, suspenseful tone. Sloyer’s Instagram peek at the afterparty showed warm embraces and laughter among the group—proof that the off-camera camaraderie runs deep.

Countdown To Streaming

Amazon Prime Video drops all episodes on May 29, inviting viewers into a world where loyalty and betrayal collide. The MoMA event doubled as an interactive set piece: patrons could explore a makeshift study lined with torn family photos and cryptic letters, teasing key narrative threads. Press and influencers left with branded press kits styled as forensic files, complete with faux evidence tags. For Sloyer, the evening marked both a career milestone and a testament to the series’ ambition to fuse art-house aesthetics with bingeable storytelling.

In hosting a “blood-stained” launch at one of New York’s foremost cultural landmarks, Prime Video signaled that The Better Sister aims to push boundaries—both visually and emotionally. With Gabriel Sloyer among its dynamic ensemble, the series promises to keep audiences on edge long after the carpet—stained red—has been rolled up.

The Better Sister Debuts with Blood-Stained Carpet at MoMA pinit button
Image: Instagram
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Ratika holds a master's degree in commerce and a post-graduate diploma in communication and journalism from Mumbai University. She has 6 years of experience writing in various fields, such as finance, education, and lifestyle.

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