Museum of Broadway Exits NYC Sightseeing Pass Lineup

From June 14, Museum entry is dropped from sightseeing packages—buy tickets direct online

By Poulami Nag

The Museum of Broadway announced a major change to its ticketing partnerships this summer. Effective Saturday, June 14, 2025, admission to the immersive theater exhibit will no longer be included with The NYC Sightseeing Pass offerings, including Day Pass, Flex Pass, and Economy Pass.

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Image: Instagram

Policy Change Effective June 14

“PLEASE NOTE: Effective Saturday, June 14, 2025, entry to the Museum of Broadway is no longer included as part of The NYC Sightseeing Pass,” reads a notice posted on the museum’s official Instagram. Visitors who previously relied on bundled attraction passes must now purchase tickets separately through the museum’s website, by phone at (646)-357-9368, or in person at 145 West 45th Street, between 6th and 7th Avenues.

This update applies across all Sightseeing Pass variants. For questions, guests are directed to contact The New York Sightseeing Pass at (844)-400-7277.

Founder Masiela Lusha Reflects On Growth

Co-founder Masiela Lusha, the Albanian-American actress and author known for roles on television and film, helped launch the Museum of Broadway in February 2022. In addition to showcasing rare costumes and artifacts from shows like Hamilton, Wicked, and Phantom of the Opera, the museum offers interactive displays and behind-the-scenes stories of the Great White Way.

Lusha’s involvement extends to social media engagement. In a March 2025 Instagram post, she joined museum followers in sharing theater superstitions: “You won’t hear whistling, ‘good luck,’ or the name of the Scottish play around here. What theatre superstitions do you follow?” That playful post highlights the hands-on approach the museum team takes to connect with Broadway enthusiasts.

What Visitors Need To Know

Tickets remain available online at themuseumofbroadway.com. General admission grants guests a self-guided tour through three galleries filled with original set pieces, multimedia presentations, and costumes worn by Tony winners. Family and group rates apply, and timed entry ensures a comfortable experience.

Though the Sightseeing Pass exclusion may disappoint tourists seeking bundled deals, the museum has pledged to streamline direct purchases and expand ticketing options. Members of the Broadway community, including producers and performers, have expressed support for the museum’s commitment to presenting an accurate and immersive history of New York theater.

As Broadway continues to recover and innovate post-pandemic, the Museum of Broadway remains a hub for both longtime theatergoers and newcomers. By adjusting its partnerships, the institution aims to maintain sustainable operations while preserving the magic of Broadway for future generations.

Visitors planning a trip to Midtown this summer should update their itineraries and secure entry directly. The museum’s new standalone ticketing model takes effect June 14, so book early to avoid disappointment.

Whether you’re tracing the evolution of musical theater or spotting a costume from a favorite show, the Museum of Broadway still offers a front-row seat to the history and heart of New York’s theater scene.

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Masiela Lusha is a strong advocate for arts education and often speaks about the importance of creative outlets for children.
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Poulami is an associate editor. She did her MA in English from Miranda House, University of Delhi and has qualified UGC-NET. She also holds a PG diploma in Editing and Publishing from Jadavpur University. Her journey as a content writer began in 2017 and since then, Poulami has garnered diverse interests along the way.

Read full bio of Poulami Nag
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