Bow Wow To Headline Historic WNFC IX Cup Halftime Show

Shad Moss electrifies women’s tackle football in ESPN2’s inaugural midgame performance with platinum hits

By Poulami Nag

Bow Wow, the platinum-selling rapper and cultural icon born Shad Moss, is set to make history on June 21, 2025. He’ll headline the first-ever major halftime show in women’s tackle football history at the WNFC IX Cup Championship Game airing live on ESPN2 from The Star in Frisco, Texas.

A Milestone Moment At The Star

When the Women’s National Football Conference (WNFC) IX Cup kicks off its championship game, viewers won’t just see a gridiron clash—they’ll witness a pioneer moment. Bow Wow’s performance breaks new ground for female athletes and entertainment alike. The Star, the Dallas Cowboys’ state-of-the-art practice facility and event center, offers the perfect stage for this landmark halftime production.

Bow Wow teased the announcement on Instagram, writing, “platinum-selling artist and cultural icon Bow Wow will headline the first-ever major halftime show in women’s tackle football history at the WNFC IX Cup Championship Game, airing live on ESPN2 from The Star in Frisco, TX, on June 21, 2025. #TheDog.” His post included a behind-the-scenes shot of Moss in rehearsal gear, underscoring the star’s hands-on approach to the show.

From Lil’ Bow Wow To Platinum Powerhouse

Shad Moss shot to fame in 2000 as Lil’ Bow Wow with the smash “Bounce with Me.” He’s since evolved into Bow Wow, racking up multiple Billboard hits (“Shortie Like Mine,” “Like You”) and chart-topping albums. Beyond music, he’s starred in films (Like Mike), hosted BET’s 106 & Park and headlined major festivals like Summerfest in Milwaukee.

[Embedded Instagram: Summerfest Announcement]
“Milwaukee WI Tomorrow Headlining #SummerFest … #thedog @summerfest” highlights how Moss commands large live crowds—a skill he’ll leverage at the IX Cup.

Elevating Women’s Football

The WNFC has rapidly grown since its 2018 launch, showcasing elite female tackle football talent across the U.S. Securing a halftime headliner of Bow Wow’s caliber signals rising mainstream interest. ESPN2’s broadcast partnership elevates visibility and cements the league’s ambitions. Fans can expect a high-energy, 10-minute set blending his classic catalog with surprise guest appearances.

Countdown To Kickoff

ESPN2’s live telecast begins at 7 p.m. CT from The Star, with game action sandwiching Bow Wow’s performance at roughly 8 p.m. CT. Social media is already buzzing at #TheDog and #WNFCIXCup, as viewers prepare for this unprecedented entertainment-sports crossover.

This isn’t just a halftime show—it’s a statement. Bow Wow’s headline slot marks a turning point for women’s tackle football, blending pop culture, athletic achievement and historic firsts. Expect plenty of electric moments on and off the field when Shad Moss takes center stage on June 21.

Bow Wow’s halftime debut at the WNFC IX Cup will set the bar for future performances as women’s tackle football continues its meteoric rise.

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By 2010, Bow Wow had released six studio albums, establishing himself as one of the leading figures in hip-hop during his early career.
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Poulami is an associate editor. She did her MA in English from Miranda House, University of Delhi and has qualified UGC-NET. She also holds a PG diploma in Editing and Publishing from Jadavpur University. Her journey as a content writer began in 2017 and since then, Poulami has garnered diverse interests along the way.

Read full bio of Poulami Nag
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